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Employee Research

Get more from the most important asset of your company by communicating better with people.

Unlock your business's potential from the roots up

Your people are your most important asset, and getting the business right means enabling your staff do their best. This starts with communication, both to hear their voices and to communicate your values. We provide an independent perspective that lets staff be more honest about their experience and helps you to empower them to make a real contribution to business development.

Research has shown that salary matters but communication matters even more. Staff retention also takes challenging work and a recognition of effort and achievement. Our services uncover their true feelings about your performance as a company and employer, so that we can provide guidance to help you get the best out of them.

Although usually quantitative, additional depth of information can be obtained through qualitative interviews. We work using focus groups and depth interviews, online, telephone, and face-to-face or paper interviews.

Case Studies

  • Product Development using Ethnography

  • Engaging adults back into education

  • Reader Satisfaction

  • Communication: New and existing financial products

  • Adult Home Care Tracking Product Development

  • Help Desk Mystery Shopping

  • Public Consultation - Waste

  • Revitalising Existing Brand

  • Prototype Evaluation

  • Understanding Customer Pricing

  • Strategic Brand Development

  • Brand Image Research

  • Development of the Direct Offering

  • Visitor Survey

  • New Expert Information Product

  • Understanding the Sales Journey Experience from both sides

  • Affinities Partner

  • Global Advertising Campaign

  • Public Consultation - Council Tax

  • Marketing consultancy for direct insurance

  • Sentencers' Satisfaction Survey

  • Audience Development Plan

  • Tourism Focus Groups

  • Comms testing alongside NPD

  • Housing Scheme Test

  • Understanding the use of Temporary Labour

  • Trade-off Pricing Research

  • Understanding Attrition

  • Luxury In-store Display

  • Broker Relationship Survey

  • Sports Facility Survey

  • Loyalty Scheme

  • Developing marketing materials for new products

  • Service Delivery Mystery Shopping

  • Driving business growth

  • Cathedral Visitor Survey

  • Representative panel building

  • International Competitor Mystery Shopping

  • Benchmarking Mystery Shopping

  • Website Development

  • Plasterboard Packaging Research

  • Staff Surveys

  • Understanding Local Business Needs

  • International Satisfaction & Development

  • Brand Development

  • Satisfaction Survey (Housing)

  • Competitor Mystery Shopping

  • Compliance Mystery Shopping

  • Financial Brand Satisfaction Tracking

  • Multi-national Usage & Attitude Survey

  • Brand Development & Product Screening

  • Mixed Media Advertising Analysis

Contact Phoenix MRC

Telephone

01242 256816

Email

info@phoenixmrc.co.uk

Location

Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us