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What We Do

Our techniques and approach to providing market research (browse the sub-menu under What to find out more).

Making better decisions

Click one of the project types or sectors below to find out more.

Case Studies

  • Development of the Direct Offering

  • Sports Facility Survey

  • Brand Development

  • Luxury In-store Display

  • Affinities Partner

  • Tourism Focus Groups

  • Service Delivery Mystery Shopping

  • Communication: New and existing financial products

  • Driving business growth

  • Reader Satisfaction

  • Sentencers' Satisfaction Survey

  • Developing marketing materials for new products

  • Global Advertising Campaign

  • Brand Image Research

  • Brand Development & Product Screening

  • International Satisfaction & Development

  • Public Consultation - Council Tax

  • Marketing consultancy for direct insurance

  • Engaging adults back into education

  • Staff Surveys

  • Website Development

  • Benchmarking Mystery Shopping

  • Compliance Mystery Shopping

  • International Competitor Mystery Shopping

  • Multi-national Usage & Attitude Survey

  • Satisfaction Survey (Housing)

  • Revitalising Existing Brand

  • Product Development using Ethnography

  • Understanding the use of Temporary Labour

  • Adult Home Care Tracking Product Development

  • New Expert Information Product

  • Help Desk Mystery Shopping

  • Strategic Brand Development

  • Understanding Local Business Needs

  • Loyalty Scheme

  • Audience Development Plan

  • Understanding Customer Pricing

  • Broker Relationship Survey

  • Cathedral Visitor Survey

  • Housing Scheme Test

  • Mixed Media Advertising Analysis

  • Comms testing alongside NPD

  • Plasterboard Packaging Research

  • Prototype Evaluation

  • Visitor Survey

  • Representative panel building

  • Understanding the Sales Journey Experience from both sides

  • Trade-off Pricing Research

  • Public Consultation - Waste

  • Understanding Attrition

  • Financial Brand Satisfaction Tracking

  • Competitor Mystery Shopping

New DIY Visitor Attraction survey tool

The first in our new DIY survey tool range. Designed by Phoenix MRC Ltd, hosted by Snap Surveys Ltd.

Click here to find out more  

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us