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What We Do

Our techniques and approach to providing market research (browse the sub-menu under What to find out more).

Making better decisions

Click one of the project types or sectors below to find out more.

Case Studies

  • Developing marketing materials for new products

  • Revitalising Existing Brand

  • Representative panel building

  • Tourism Focus Groups

  • Trade-off Pricing Research

  • Comms testing alongside NPD

  • New Expert Information Product

  • Staff Surveys

  • Mixed Media Advertising Analysis

  • Public Consultation - Council Tax

  • Loyalty Scheme

  • Competitor Mystery Shopping

  • Communication: New and existing financial products

  • Benchmarking Mystery Shopping

  • Marketing consultancy for direct insurance

  • Service Delivery Mystery Shopping

  • Plasterboard Packaging Research

  • Help Desk Mystery Shopping

  • Product Development using Ethnography

  • International Competitor Mystery Shopping

  • Visitor Survey

  • Satisfaction Survey (Housing)

  • Brand Image Research

  • Development of the Direct Offering

  • Driving business growth

  • Website Development

  • Adult Home Care Tracking Product Development

  • Reader Satisfaction

  • Financial Brand Satisfaction Tracking

  • Understanding Customer Pricing

  • Understanding Attrition

  • Sentencers' Satisfaction Survey

  • Audience Development Plan

  • Brand Development & Product Screening

  • Global Advertising Campaign

  • Housing Scheme Test

  • Public Consultation - Waste

  • Compliance Mystery Shopping

  • Cathedral Visitor Survey

  • Multi-national Usage & Attitude Survey

  • Luxury In-store Display

  • Engaging adults back into education

  • Affinities Partner

  • Understanding the use of Temporary Labour

  • Strategic Brand Development

  • Broker Relationship Survey

  • Brand Development

  • International Satisfaction & Development

  • Understanding Local Business Needs

  • Understanding the Sales Journey Experience from both sides

  • Prototype Evaluation

  • Sports Facility Survey

New DIY Visitor Attraction survey tool

The first in our new DIY survey tool range. Designed by Phoenix MRC Ltd, hosted by Snap Surveys Ltd.

Click here to find out more  

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us