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What We Do

Our techniques and approach to providing market research (browse the sub-menu under What to find out more).

Making better decisions

Click one of the project types or sectors below to find out more.

Case Studies

  • Marketing consultancy for direct insurance

  • Understanding the Sales Journey Experience from both sides

  • Sports Facility Survey

  • Luxury In-store Display

  • Understanding Attrition

  • Service Delivery Mystery Shopping

  • Visitor Survey

  • Loyalty Scheme

  • Developing marketing materials for new products

  • Revitalising Existing Brand

  • New Expert Information Product

  • Driving business growth

  • Public Consultation - Waste

  • Brand Development & Product Screening

  • Competitor Mystery Shopping

  • Tourism Focus Groups

  • Global Advertising Campaign

  • Understanding Customer Pricing

  • Compliance Mystery Shopping

  • Understanding Local Business Needs

  • Development of the Direct Offering

  • Prototype Evaluation

  • Trade-off Pricing Research

  • Brand Development

  • Cathedral Visitor Survey

  • Sentencers' Satisfaction Survey

  • International Competitor Mystery Shopping

  • Audience Development Plan

  • Brand Image Research

  • Broker Relationship Survey

  • Website Development

  • International Satisfaction & Development

  • Reader Satisfaction

  • Housing Scheme Test

  • Engaging adults back into education

  • Staff Surveys

  • Financial Brand Satisfaction Tracking

  • Public Consultation - Council Tax

  • Product Development using Ethnography

  • Comms testing alongside NPD

  • Adult Home Care Tracking Product Development

  • Help Desk Mystery Shopping

  • Multi-national Usage & Attitude Survey

  • Plasterboard Packaging Research

  • Understanding the use of Temporary Labour

  • Strategic Brand Development

  • Benchmarking Mystery Shopping

  • Mixed Media Advertising Analysis

  • Communication: New and existing financial products

  • Representative panel building

  • Affinities Partner

  • Satisfaction Survey (Housing)

New DIY Visitor Attraction survey tool

The first in our new DIY survey tool range. Designed by Phoenix MRC Ltd, hosted by Snap Surveys Ltd.

Click here to find out more  

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us