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What We Do

Our techniques and approach to providing market research (browse the sub-menu under What to find out more).

Making better decisions

Click one of the project types or sectors below to find out more.

Case Studies

  • Strategic Brand Development

  • Luxury In-store Display

  • Tourism Focus Groups

  • Multi-national Usage & Attitude Survey

  • Communication: New and existing financial products

  • Comms testing alongside NPD

  • Trade-off Pricing Research

  • Understanding Attrition

  • Competitor Mystery Shopping

  • Help Desk Mystery Shopping

  • Revitalising Existing Brand

  • Housing Scheme Test

  • Public Consultation - Waste

  • Brand Development & Product Screening

  • Representative panel building

  • Affinities Partner

  • Visitor Survey

  • Driving business growth

  • Marketing consultancy for direct insurance

  • New Expert Information Product

  • Service Delivery Mystery Shopping

  • Understanding the use of Temporary Labour

  • Staff Surveys

  • Audience Development Plan

  • Understanding Local Business Needs

  • Public Consultation - Council Tax

  • Broker Relationship Survey

  • Plasterboard Packaging Research

  • Sports Facility Survey

  • Brand Image Research

  • Sentencers' Satisfaction Survey

  • International Satisfaction & Development

  • International Competitor Mystery Shopping

  • Adult Home Care Tracking Product Development

  • Compliance Mystery Shopping

  • Reader Satisfaction

  • Understanding Customer Pricing

  • Understanding the Sales Journey Experience from both sides

  • Developing marketing materials for new products

  • Cathedral Visitor Survey

  • Development of the Direct Offering

  • Financial Brand Satisfaction Tracking

  • Prototype Evaluation

  • Website Development

  • Loyalty Scheme

  • Mixed Media Advertising Analysis

  • Engaging adults back into education

  • Benchmarking Mystery Shopping

  • Satisfaction Survey (Housing)

  • Brand Development

  • Global Advertising Campaign

  • Product Development using Ethnography

New DIY Visitor Attraction survey tool

The first in our new DIY survey tool range. Designed by Phoenix MRC Ltd, hosted by Snap Surveys Ltd.

Click here to find out more  

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us