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What We Do

Our techniques and approach to providing market research (browse the sub-menu under What to find out more).

Making better decisions

Click one of the project types or sectors below to find out more.

Case Studies

  • Help Desk Mystery Shopping

  • Compliance Mystery Shopping

  • Loyalty Scheme

  • Understanding the use of Temporary Labour

  • Luxury In-store Display

  • Plasterboard Packaging Research

  • Reader Satisfaction

  • Representative panel building

  • Tourism Focus Groups

  • Financial Brand Satisfaction Tracking

  • Adult Home Care Tracking Product Development

  • New Expert Information Product

  • Marketing consultancy for direct insurance

  • Sentencers' Satisfaction Survey

  • Brand Image Research

  • Comms testing alongside NPD

  • Competitor Mystery Shopping

  • Broker Relationship Survey

  • International Competitor Mystery Shopping

  • Brand Development

  • Developing marketing materials for new products

  • Audience Development Plan

  • International Satisfaction & Development

  • Understanding Local Business Needs

  • Housing Scheme Test

  • Revitalising Existing Brand

  • Staff Surveys

  • Understanding Attrition

  • Global Advertising Campaign

  • Public Consultation - Council Tax

  • Development of the Direct Offering

  • Product Development using Ethnography

  • Cathedral Visitor Survey

  • Multi-national Usage & Attitude Survey

  • Communication: New and existing financial products

  • Strategic Brand Development

  • Website Development

  • Understanding the Sales Journey Experience from both sides

  • Mixed Media Advertising Analysis

  • Understanding Customer Pricing

  • Engaging adults back into education

  • Benchmarking Mystery Shopping

  • Driving business growth

  • Prototype Evaluation

  • Service Delivery Mystery Shopping

  • Sports Facility Survey

  • Satisfaction Survey (Housing)

  • Public Consultation - Waste

  • Affinities Partner

  • Trade-off Pricing Research

  • Brand Development & Product Screening

  • Visitor Survey

New DIY Visitor Attraction survey tool

The first in our new DIY survey tool range. Designed by Phoenix MRC Ltd, hosted by Snap Surveys Ltd.

Click here to find out more  

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us