Skip navigation


It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Housing Scheme Test

  • Luxury In-store Display

  • Financial Brand Satisfaction Tracking

  • Cathedral Visitor Survey

  • Product Development using Ethnography

  • Development of the Direct Offering

  • Benchmarking Mystery Shopping

  • Adult Home Care Tracking Product Development

  • Satisfaction Survey (Housing)

  • International Satisfaction & Development

  • Tourism Focus Groups

  • Brand Development

  • Help Desk Mystery Shopping

  • Public Consultation - Council Tax

  • Website Development

  • Strategic Brand Development

  • Public Consultation - Waste

  • Revitalising Existing Brand

  • Mixed Media Advertising Analysis

  • Understanding Customer Pricing

  • Service Delivery Mystery Shopping

  • Sports Facility Survey

  • Global Advertising Campaign

  • Affinities Partner

  • Competitor Mystery Shopping

  • Audience Development Plan

  • Comms testing alongside NPD

  • Communication: New and existing financial products

  • Understanding the Sales Journey Experience from both sides

  • Reader Satisfaction

  • Trade-off Pricing Research

  • Sentencers' Satisfaction Survey

  • Understanding the use of Temporary Labour

  • Staff Surveys

  • Driving business growth

  • Developing marketing materials for new products

  • Representative panel building

  • Broker Relationship Survey

  • Visitor Survey

  • Plasterboard Packaging Research

  • Engaging adults back into education

  • Prototype Evaluation

  • International Competitor Mystery Shopping

  • Marketing consultancy for direct insurance

  • Understanding Local Business Needs

  • Compliance Mystery Shopping

  • Understanding Attrition

  • Brand Development & Product Screening

  • Loyalty Scheme

  • Multi-national Usage & Attitude Survey

  • Brand Image Research

  • New Expert Information Product

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us