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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Public Consultation - Waste

  • Luxury In-store Display

  • Affinities Partner

  • Understanding Customer Pricing

  • Tourism Focus Groups

  • Adult Home Care Tracking Product Development

  • Engaging adults back into education

  • Understanding the use of Temporary Labour

  • Prototype Evaluation

  • New Expert Information Product

  • Global Advertising Campaign

  • Visitor Survey

  • Help Desk Mystery Shopping

  • Communication: New and existing financial products

  • Housing Scheme Test

  • Compliance Mystery Shopping

  • Trade-off Pricing Research

  • International Competitor Mystery Shopping

  • Service Delivery Mystery Shopping

  • Benchmarking Mystery Shopping

  • Sentencers' Satisfaction Survey

  • Revitalising Existing Brand

  • Product Development using Ethnography

  • Multi-national Usage & Attitude Survey

  • Understanding Attrition

  • Mixed Media Advertising Analysis

  • Driving business growth

  • Reader Satisfaction

  • Broker Relationship Survey

  • Public Consultation - Council Tax

  • Loyalty Scheme

  • Cathedral Visitor Survey

  • Comms testing alongside NPD

  • Brand Development

  • Financial Brand Satisfaction Tracking

  • Plasterboard Packaging Research

  • Understanding the Sales Journey Experience from both sides

  • International Satisfaction & Development

  • Website Development

  • Marketing consultancy for direct insurance

  • Sports Facility Survey

  • Understanding Local Business Needs

  • Competitor Mystery Shopping

  • Satisfaction Survey (Housing)

  • Development of the Direct Offering

  • Strategic Brand Development

  • Audience Development Plan

  • Brand Development & Product Screening

  • Staff Surveys

  • Brand Image Research

  • Developing marketing materials for new products

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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