Skip navigation


It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Loyalty Scheme

  • Understanding Attrition

  • Competitor Mystery Shopping

  • Sports Facility Survey

  • Public Consultation - Waste

  • Tourism Focus Groups

  • Understanding Local Business Needs

  • Reader Satisfaction

  • Adult Home Care Tracking Product Development

  • Strategic Brand Development

  • Staff Surveys

  • Compliance Mystery Shopping

  • Audience Development Plan

  • Benchmarking Mystery Shopping

  • Understanding Customer Pricing

  • Engaging adults back into education

  • Financial Brand Satisfaction Tracking

  • Broker Relationship Survey

  • Prototype Evaluation

  • Mixed Media Advertising Analysis

  • Multi-national Usage & Attitude Survey

  • Trade-off Pricing Research

  • Communication: New and existing financial products

  • Driving business growth

  • Development of the Direct Offering

  • Website Development

  • Brand Development

  • Product Development using Ethnography

  • Help Desk Mystery Shopping

  • Affinities Partner

  • New Expert Information Product

  • Understanding the Sales Journey Experience from both sides

  • Brand Image Research

  • Marketing consultancy for direct insurance

  • Visitor Survey

  • Brand Development & Product Screening

  • Public Consultation - Council Tax

  • Plasterboard Packaging Research

  • International Satisfaction & Development

  • Sentencers' Satisfaction Survey

  • Comms testing alongside NPD

  • Revitalising Existing Brand

  • International Competitor Mystery Shopping

  • Satisfaction Survey (Housing)

  • Cathedral Visitor Survey

  • Housing Scheme Test

  • Service Delivery Mystery Shopping

  • Understanding the use of Temporary Labour

  • Developing marketing materials for new products

  • Luxury In-store Display

  • Global Advertising Campaign

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us