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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Luxury In-store Display

  • Sentencers' Satisfaction Survey

  • Understanding Local Business Needs

  • Public Consultation - Council Tax

  • Multi-national Usage & Attitude Survey

  • Understanding the Sales Journey Experience from both sides

  • Adult Home Care Tracking Product Development

  • Housing Scheme Test

  • Brand Development

  • Product Development using Ethnography

  • Affinities Partner

  • Tourism Focus Groups

  • Trade-off Pricing Research

  • Understanding Attrition

  • Strategic Brand Development

  • Cathedral Visitor Survey

  • Understanding the use of Temporary Labour

  • Competitor Mystery Shopping

  • Sports Facility Survey

  • Reader Satisfaction

  • Public Consultation - Waste

  • Staff Surveys

  • Brand Development & Product Screening

  • Satisfaction Survey (Housing)

  • Development of the Direct Offering

  • Prototype Evaluation

  • Compliance Mystery Shopping

  • Benchmarking Mystery Shopping

  • International Competitor Mystery Shopping

  • Revitalising Existing Brand

  • New Expert Information Product

  • Global Advertising Campaign

  • Marketing consultancy for direct insurance

  • Visitor Survey

  • Help Desk Mystery Shopping

  • Plasterboard Packaging Research

  • Engaging adults back into education

  • Financial Brand Satisfaction Tracking

  • International Satisfaction & Development

  • Audience Development Plan

  • Loyalty Scheme

  • Comms testing alongside NPD

  • Broker Relationship Survey

  • Driving business growth

  • Understanding Customer Pricing

  • Website Development

  • Communication: New and existing financial products

  • Service Delivery Mystery Shopping

  • Mixed Media Advertising Analysis

  • Brand Image Research

  • Representative panel building

  • Developing marketing materials for new products

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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