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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Driving business growth

  • Adult Home Care Tracking Product Development

  • Staff Surveys

  • Broker Relationship Survey

  • Trade-off Pricing Research

  • Luxury In-store Display

  • Financial Brand Satisfaction Tracking

  • Marketing consultancy for direct insurance

  • Multi-national Usage & Attitude Survey

  • International Satisfaction & Development

  • Sports Facility Survey

  • Representative panel building

  • Sentencers' Satisfaction Survey

  • Prototype Evaluation

  • Audience Development Plan

  • Compliance Mystery Shopping

  • New Expert Information Product

  • Satisfaction Survey (Housing)

  • Development of the Direct Offering

  • Benchmarking Mystery Shopping

  • Website Development

  • Reader Satisfaction

  • Service Delivery Mystery Shopping

  • Affinities Partner

  • Strategic Brand Development

  • Understanding the Sales Journey Experience from both sides

  • Visitor Survey

  • Understanding the use of Temporary Labour

  • Understanding Customer Pricing

  • Help Desk Mystery Shopping

  • Revitalising Existing Brand

  • Brand Development & Product Screening

  • Communication: New and existing financial products

  • Cathedral Visitor Survey

  • Mixed Media Advertising Analysis

  • Competitor Mystery Shopping

  • Housing Scheme Test

  • Understanding Local Business Needs

  • Brand Image Research

  • Product Development using Ethnography

  • Public Consultation - Waste

  • Plasterboard Packaging Research

  • Loyalty Scheme

  • Developing marketing materials for new products

  • Tourism Focus Groups

  • Brand Development

  • Public Consultation - Council Tax

  • Understanding Attrition

  • Global Advertising Campaign

  • International Competitor Mystery Shopping

  • Engaging adults back into education

  • Comms testing alongside NPD

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us