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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • International Satisfaction & Development

  • Reader Satisfaction

  • Engaging adults back into education

  • Revitalising Existing Brand

  • Cathedral Visitor Survey

  • Marketing consultancy for direct insurance

  • Sports Facility Survey

  • Global Advertising Campaign

  • Plasterboard Packaging Research

  • Compliance Mystery Shopping

  • Prototype Evaluation

  • Broker Relationship Survey

  • Mixed Media Advertising Analysis

  • Tourism Focus Groups

  • Understanding the use of Temporary Labour

  • Audience Development Plan

  • Strategic Brand Development

  • Comms testing alongside NPD

  • Representative panel building

  • Driving business growth

  • Visitor Survey

  • Brand Image Research

  • Public Consultation - Waste

  • Competitor Mystery Shopping

  • Brand Development & Product Screening

  • Financial Brand Satisfaction Tracking

  • Developing marketing materials for new products

  • Product Development using Ethnography

  • Loyalty Scheme

  • Understanding Customer Pricing

  • Development of the Direct Offering

  • Staff Surveys

  • Trade-off Pricing Research

  • Housing Scheme Test

  • New Expert Information Product

  • Brand Development

  • Adult Home Care Tracking Product Development

  • Understanding Local Business Needs

  • Affinities Partner

  • Satisfaction Survey (Housing)

  • Understanding the Sales Journey Experience from both sides

  • Public Consultation - Council Tax

  • Sentencers' Satisfaction Survey

  • Benchmarking Mystery Shopping

  • Understanding Attrition

  • Service Delivery Mystery Shopping

  • Luxury In-store Display

  • Communication: New and existing financial products

  • Multi-national Usage & Attitude Survey

  • Help Desk Mystery Shopping

  • International Competitor Mystery Shopping

  • Website Development

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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