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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Understanding the use of Temporary Labour

  • Sentencers' Satisfaction Survey

  • Prototype Evaluation

  • Competitor Mystery Shopping

  • Driving business growth

  • Satisfaction Survey (Housing)

  • Understanding Attrition

  • Audience Development Plan

  • Brand Development

  • Engaging adults back into education

  • Strategic Brand Development

  • Development of the Direct Offering

  • Plasterboard Packaging Research

  • International Competitor Mystery Shopping

  • International Satisfaction & Development

  • Cathedral Visitor Survey

  • Reader Satisfaction

  • Revitalising Existing Brand

  • Trade-off Pricing Research

  • Understanding Local Business Needs

  • Global Advertising Campaign

  • Product Development using Ethnography

  • Communication: New and existing financial products

  • Visitor Survey

  • Multi-national Usage & Attitude Survey

  • New Expert Information Product

  • Luxury In-store Display

  • Marketing consultancy for direct insurance

  • Public Consultation - Council Tax

  • Understanding Customer Pricing

  • Website Development

  • Comms testing alongside NPD

  • Representative panel building

  • Financial Brand Satisfaction Tracking

  • Benchmarking Mystery Shopping

  • Sports Facility Survey

  • Compliance Mystery Shopping

  • Developing marketing materials for new products

  • Loyalty Scheme

  • Tourism Focus Groups

  • Understanding the Sales Journey Experience from both sides

  • Adult Home Care Tracking Product Development

  • Mixed Media Advertising Analysis

  • Affinities Partner

  • Help Desk Mystery Shopping

  • Staff Surveys

  • Public Consultation - Waste

  • Brand Image Research

  • Broker Relationship Survey

  • Housing Scheme Test

  • Brand Development & Product Screening

  • Service Delivery Mystery Shopping

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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