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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Staff Surveys

  • Reader Satisfaction

  • Multi-national Usage & Attitude Survey

  • Benchmarking Mystery Shopping

  • Tourism Focus Groups

  • Compliance Mystery Shopping

  • Engaging adults back into education

  • Public Consultation - Council Tax

  • Satisfaction Survey (Housing)

  • Adult Home Care Tracking Product Development

  • Developing marketing materials for new products

  • Revitalising Existing Brand

  • Understanding the Sales Journey Experience from both sides

  • Service Delivery Mystery Shopping

  • Brand Image Research

  • Visitor Survey

  • Housing Scheme Test

  • New Expert Information Product

  • Public Consultation - Waste

  • Plasterboard Packaging Research

  • Financial Brand Satisfaction Tracking

  • Understanding Attrition

  • Global Advertising Campaign

  • International Satisfaction & Development

  • Sentencers' Satisfaction Survey

  • Understanding Local Business Needs

  • Broker Relationship Survey

  • Driving business growth

  • Development of the Direct Offering

  • Website Development

  • Prototype Evaluation

  • Strategic Brand Development

  • Brand Development & Product Screening

  • Understanding the use of Temporary Labour

  • Loyalty Scheme

  • Competitor Mystery Shopping

  • Luxury In-store Display

  • Product Development using Ethnography

  • Cathedral Visitor Survey

  • Understanding Customer Pricing

  • Audience Development Plan

  • Comms testing alongside NPD

  • International Competitor Mystery Shopping

  • Sports Facility Survey

  • Mixed Media Advertising Analysis

  • Marketing consultancy for direct insurance

  • Affinities Partner

  • Brand Development

  • Trade-off Pricing Research

  • Help Desk Mystery Shopping

  • Communication: New and existing financial products

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us