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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Financial Brand Satisfaction Tracking

  • Public Consultation - Waste

  • Development of the Direct Offering

  • Broker Relationship Survey

  • Understanding Local Business Needs

  • International Competitor Mystery Shopping

  • Affinities Partner

  • Strategic Brand Development

  • Cathedral Visitor Survey

  • Revitalising Existing Brand

  • Benchmarking Mystery Shopping

  • Trade-off Pricing Research

  • Compliance Mystery Shopping

  • Help Desk Mystery Shopping

  • Visitor Survey

  • Brand Development

  • Marketing consultancy for direct insurance

  • Mixed Media Advertising Analysis

  • New Expert Information Product

  • Audience Development Plan

  • Public Consultation - Council Tax

  • Luxury In-store Display

  • Competitor Mystery Shopping

  • Global Advertising Campaign

  • Product Development using Ethnography

  • Satisfaction Survey (Housing)

  • Comms testing alongside NPD

  • Multi-national Usage & Attitude Survey

  • Adult Home Care Tracking Product Development

  • Brand Image Research

  • Communication: New and existing financial products

  • Understanding Attrition

  • Tourism Focus Groups

  • Understanding the use of Temporary Labour

  • Representative panel building

  • Sports Facility Survey

  • Brand Development & Product Screening

  • Engaging adults back into education

  • Housing Scheme Test

  • Understanding the Sales Journey Experience from both sides

  • Reader Satisfaction

  • International Satisfaction & Development

  • Developing marketing materials for new products

  • Plasterboard Packaging Research

  • Staff Surveys

  • Service Delivery Mystery Shopping

  • Sentencers' Satisfaction Survey

  • Driving business growth

  • Understanding Customer Pricing

  • Prototype Evaluation

  • Website Development

  • Loyalty Scheme

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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