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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Luxury In-store Display

  • Engaging adults back into education

  • Help Desk Mystery Shopping

  • Product Development using Ethnography

  • Public Consultation - Council Tax

  • Understanding the use of Temporary Labour

  • New Expert Information Product

  • Cathedral Visitor Survey

  • Brand Development

  • Understanding Local Business Needs

  • Mixed Media Advertising Analysis

  • Sentencers' Satisfaction Survey

  • Prototype Evaluation

  • Service Delivery Mystery Shopping

  • Plasterboard Packaging Research

  • Affinities Partner

  • Comms testing alongside NPD

  • Strategic Brand Development

  • Website Development

  • Marketing consultancy for direct insurance

  • Trade-off Pricing Research

  • Understanding the Sales Journey Experience from both sides

  • International Competitor Mystery Shopping

  • Satisfaction Survey (Housing)

  • Driving business growth

  • Public Consultation - Waste

  • Tourism Focus Groups

  • Brand Development & Product Screening

  • Compliance Mystery Shopping

  • Developing marketing materials for new products

  • Staff Surveys

  • Sports Facility Survey

  • Multi-national Usage & Attitude Survey

  • Communication: New and existing financial products

  • Brand Image Research

  • Adult Home Care Tracking Product Development

  • Understanding Customer Pricing

  • Financial Brand Satisfaction Tracking

  • International Satisfaction & Development

  • Broker Relationship Survey

  • Revitalising Existing Brand

  • Development of the Direct Offering

  • Understanding Attrition

  • Benchmarking Mystery Shopping

  • Housing Scheme Test

  • Reader Satisfaction

  • Visitor Survey

  • Global Advertising Campaign

  • Competitor Mystery Shopping

  • Audience Development Plan

  • Loyalty Scheme

Contact Phoenix MRC


+44 (0) 1242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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