Skip navigation

Business-to-Business

Researching business partners and competitors is not necessarily the same as researching consumer groups

Find the right wavelength to rearch business customers, experts and professionals

It takes specialist skill to reach your business customers and partners. You need to communicate that you respect their valuable time and you need talk to them in their own language and on their own terms. We have a field force trained to do this and the tool kit to enable you to reach even difficult targets in business communities. Once we've helped you to frame the right questions and collected the data, we provide insight into how to turn the information into marketing initiatives you can really implement.

Case Studies

  • Mixed Media Advertising Analysis

  • Reader Satisfaction

  • Multi-national Usage & Attitude Survey

  • New Expert Information Product

  • Understanding Attrition

  • International Satisfaction & Development

  • Engaging adults back into education

  • Public Consultation - Waste

  • Luxury In-store Display

  • Product Development using Ethnography

  • Brand Image Research

  • Trade-off Pricing Research

  • Audience Development Plan

  • Competitor Mystery Shopping

  • Representative panel building

  • Tourism Focus Groups

  • Brand Development

  • Service Delivery Mystery Shopping

  • Broker Relationship Survey

  • Visitor Survey

  • Website Development

  • Brand Development & Product Screening

  • Affinities Partner

  • Understanding the use of Temporary Labour

  • Loyalty Scheme

  • Adult Home Care Tracking Product Development

  • Development of the Direct Offering

  • Plasterboard Packaging Research

  • Driving business growth

  • Developing marketing materials for new products

  • Understanding Local Business Needs

  • Sports Facility Survey

  • Comms testing alongside NPD

  • Communication: New and existing financial products

  • Help Desk Mystery Shopping

  • Sentencers' Satisfaction Survey

  • Prototype Evaluation

  • Benchmarking Mystery Shopping

  • Cathedral Visitor Survey

  • International Competitor Mystery Shopping

  • Public Consultation - Council Tax

  • Understanding the Sales Journey Experience from both sides

  • Global Advertising Campaign

  • Staff Surveys

  • Housing Scheme Test

  • Revitalising Existing Brand

  • Understanding Customer Pricing

  • Strategic Brand Development

  • Satisfaction Survey (Housing)

  • Financial Brand Satisfaction Tracking

  • Marketing consultancy for direct insurance

  • Compliance Mystery Shopping

Contact Phoenix MRC

Telephone

+44 (0) 1242 256816

Email

info@phoenixmrc.co.uk

Location

Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us