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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Satisfaction Survey (Housing)

  • Brand Development & Product Screening

  • Public Consultation - Waste

  • Compliance Mystery Shopping

  • Understanding the use of Temporary Labour

  • Sentencers' Satisfaction Survey

  • Strategic Brand Development

  • Loyalty Scheme

  • Staff Surveys

  • Broker Relationship Survey

  • Affinities Partner

  • Service Delivery Mystery Shopping

  • Understanding Customer Pricing

  • Audience Development Plan

  • Housing Scheme Test

  • Communication: New and existing financial products

  • Understanding Local Business Needs

  • Product Development using Ethnography

  • Luxury In-store Display

  • Development of the Direct Offering

  • Help Desk Mystery Shopping

  • Engaging adults back into education

  • Global Advertising Campaign

  • Cathedral Visitor Survey

  • Brand Development

  • Public Consultation - Council Tax

  • Sports Facility Survey

  • Driving business growth

  • Revitalising Existing Brand

  • Plasterboard Packaging Research

  • Multi-national Usage & Attitude Survey

  • Comms testing alongside NPD

  • Adult Home Care Tracking Product Development

  • Understanding Attrition

  • Mixed Media Advertising Analysis

  • Reader Satisfaction

  • Tourism Focus Groups

  • Website Development

  • New Expert Information Product

  • Brand Image Research

  • Understanding the Sales Journey Experience from both sides

  • Developing marketing materials for new products

  • Financial Brand Satisfaction Tracking

  • Competitor Mystery Shopping

  • Marketing consultancy for direct insurance

  • Visitor Survey

  • Trade-off Pricing Research

  • International Competitor Mystery Shopping

  • Benchmarking Mystery Shopping

  • Prototype Evaluation

  • International Satisfaction & Development

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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