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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Sports Facility Survey

  • Luxury In-store Display

  • Understanding the use of Temporary Labour

  • Development of the Direct Offering

  • Loyalty Scheme

  • Benchmarking Mystery Shopping

  • International Satisfaction & Development

  • Staff Surveys

  • Understanding Customer Pricing

  • Understanding Attrition

  • Strategic Brand Development

  • Mixed Media Advertising Analysis

  • Developing marketing materials for new products

  • Plasterboard Packaging Research

  • Financial Brand Satisfaction Tracking

  • Service Delivery Mystery Shopping

  • Brand Image Research

  • Public Consultation - Waste

  • Visitor Survey

  • Revitalising Existing Brand

  • Multi-national Usage & Attitude Survey

  • Cathedral Visitor Survey

  • Reader Satisfaction

  • Compliance Mystery Shopping

  • Global Advertising Campaign

  • Housing Scheme Test

  • Audience Development Plan

  • Product Development using Ethnography

  • Public Consultation - Council Tax

  • Understanding Local Business Needs

  • Tourism Focus Groups

  • Competitor Mystery Shopping

  • Understanding the Sales Journey Experience from both sides

  • Engaging adults back into education

  • Driving business growth

  • Website Development

  • Marketing consultancy for direct insurance

  • Broker Relationship Survey

  • Comms testing alongside NPD

  • International Competitor Mystery Shopping

  • Brand Development

  • Help Desk Mystery Shopping

  • Satisfaction Survey (Housing)

  • Prototype Evaluation

  • Communication: New and existing financial products

  • Sentencers' Satisfaction Survey

  • Adult Home Care Tracking Product Development

  • New Expert Information Product

  • Trade-off Pricing Research

  • Affinities Partner

  • Brand Development & Product Screening

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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