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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Compliance Mystery Shopping

  • Developing marketing materials for new products

  • Sentencers' Satisfaction Survey

  • Affinities Partner

  • International Satisfaction & Development

  • New Expert Information Product

  • Multi-national Usage & Attitude Survey

  • Driving business growth

  • Understanding Attrition

  • Global Advertising Campaign

  • Adult Home Care Tracking Product Development

  • Tourism Focus Groups

  • Strategic Brand Development

  • Mixed Media Advertising Analysis

  • Prototype Evaluation

  • Marketing consultancy for direct insurance

  • Trade-off Pricing Research

  • Brand Development & Product Screening

  • Housing Scheme Test

  • Understanding the Sales Journey Experience from both sides

  • Cathedral Visitor Survey

  • Product Development using Ethnography

  • Competitor Mystery Shopping

  • Service Delivery Mystery Shopping

  • Visitor Survey

  • Brand Image Research

  • Broker Relationship Survey

  • Financial Brand Satisfaction Tracking

  • Communication: New and existing financial products

  • Engaging adults back into education

  • Website Development

  • Brand Development

  • International Competitor Mystery Shopping

  • Audience Development Plan

  • Public Consultation - Waste

  • Understanding Local Business Needs

  • Satisfaction Survey (Housing)

  • Plasterboard Packaging Research

  • Staff Surveys

  • Public Consultation - Council Tax

  • Understanding Customer Pricing

  • Development of the Direct Offering

  • Help Desk Mystery Shopping

  • Loyalty Scheme

  • Reader Satisfaction

  • Revitalising Existing Brand

  • Luxury In-store Display

  • Comms testing alongside NPD

  • Sports Facility Survey

  • Understanding the use of Temporary Labour

  • Benchmarking Mystery Shopping

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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