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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Brand Image Research

  • Reader Satisfaction

  • Broker Relationship Survey

  • Competitor Mystery Shopping

  • Affinities Partner

  • Tourism Focus Groups

  • Understanding the Sales Journey Experience from both sides

  • Staff Surveys

  • New Expert Information Product

  • Plasterboard Packaging Research

  • Audience Development Plan

  • Understanding the use of Temporary Labour

  • Sentencers' Satisfaction Survey

  • Multi-national Usage & Attitude Survey

  • Brand Development & Product Screening

  • Communication: New and existing financial products

  • Housing Scheme Test

  • Benchmarking Mystery Shopping

  • Public Consultation - Council Tax

  • Website Development

  • Financial Brand Satisfaction Tracking

  • Global Advertising Campaign

  • Public Consultation - Waste

  • Satisfaction Survey (Housing)

  • Marketing consultancy for direct insurance

  • Trade-off Pricing Research

  • Understanding Customer Pricing

  • Driving business growth

  • Engaging adults back into education

  • Sports Facility Survey

  • Help Desk Mystery Shopping

  • Understanding Attrition

  • International Competitor Mystery Shopping

  • Adult Home Care Tracking Product Development

  • Visitor Survey

  • Revitalising Existing Brand

  • Loyalty Scheme

  • Comms testing alongside NPD

  • Mixed Media Advertising Analysis

  • Brand Development

  • Prototype Evaluation

  • Service Delivery Mystery Shopping

  • Cathedral Visitor Survey

  • International Satisfaction & Development

  • Luxury In-store Display

  • Developing marketing materials for new products

  • Development of the Direct Offering

  • Compliance Mystery Shopping

  • Understanding Local Business Needs

  • Product Development using Ethnography

  • Strategic Brand Development

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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