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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Sentencers' Satisfaction Survey

  • Public Consultation - Waste

  • Luxury In-store Display

  • Financial Brand Satisfaction Tracking

  • Staff Surveys

  • New Expert Information Product

  • Marketing consultancy for direct insurance

  • Understanding Customer Pricing

  • Plasterboard Packaging Research

  • Brand Development & Product Screening

  • Driving business growth

  • Global Advertising Campaign

  • Multi-national Usage & Attitude Survey

  • Trade-off Pricing Research

  • Benchmarking Mystery Shopping

  • Visitor Survey

  • Understanding the use of Temporary Labour

  • Understanding Attrition

  • International Competitor Mystery Shopping

  • International Satisfaction & Development

  • Development of the Direct Offering

  • Audience Development Plan

  • Understanding Local Business Needs

  • Loyalty Scheme

  • Service Delivery Mystery Shopping

  • Understanding the Sales Journey Experience from both sides

  • Satisfaction Survey (Housing)

  • Adult Home Care Tracking Product Development

  • Strategic Brand Development

  • Affinities Partner

  • Engaging adults back into education

  • Competitor Mystery Shopping

  • Revitalising Existing Brand

  • Public Consultation - Council Tax

  • Housing Scheme Test

  • Help Desk Mystery Shopping

  • Sports Facility Survey

  • Brand Image Research

  • Compliance Mystery Shopping

  • Brand Development

  • Mixed Media Advertising Analysis

  • Prototype Evaluation

  • Broker Relationship Survey

  • Communication: New and existing financial products

  • Comms testing alongside NPD

  • Product Development using Ethnography

  • Cathedral Visitor Survey

  • Website Development

  • Developing marketing materials for new products

  • Tourism Focus Groups

  • Reader Satisfaction

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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