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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Visitor Survey

  • Global Advertising Campaign

  • Sports Facility Survey

  • International Satisfaction & Development

  • Housing Scheme Test

  • Trade-off Pricing Research

  • Understanding Local Business Needs

  • Adult Home Care Tracking Product Development

  • Affinities Partner

  • Driving business growth

  • Broker Relationship Survey

  • Competitor Mystery Shopping

  • Staff Surveys

  • Developing marketing materials for new products

  • Comms testing alongside NPD

  • Compliance Mystery Shopping

  • Brand Development & Product Screening

  • Strategic Brand Development

  • New Expert Information Product

  • Help Desk Mystery Shopping

  • Understanding Customer Pricing

  • Mixed Media Advertising Analysis

  • Service Delivery Mystery Shopping

  • Tourism Focus Groups

  • Loyalty Scheme

  • Communication: New and existing financial products

  • Understanding the Sales Journey Experience from both sides

  • Public Consultation - Waste

  • Reader Satisfaction

  • Product Development using Ethnography

  • Understanding Attrition

  • Engaging adults back into education

  • Revitalising Existing Brand

  • International Competitor Mystery Shopping

  • Benchmarking Mystery Shopping

  • Multi-national Usage & Attitude Survey

  • Public Consultation - Council Tax

  • Understanding the use of Temporary Labour

  • Marketing consultancy for direct insurance

  • Development of the Direct Offering

  • Website Development

  • Financial Brand Satisfaction Tracking

  • Sentencers' Satisfaction Survey

  • Audience Development Plan

  • Plasterboard Packaging Research

  • Cathedral Visitor Survey

  • Prototype Evaluation

  • Brand Development

  • Brand Image Research

  • Satisfaction Survey (Housing)

  • Luxury In-store Display

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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