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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Affinities Partner

  • Multi-national Usage & Attitude Survey

  • Understanding Attrition

  • Sentencers' Satisfaction Survey

  • Brand Development

  • Development of the Direct Offering

  • Public Consultation - Council Tax

  • Brand Image Research

  • Marketing consultancy for direct insurance

  • Communication: New and existing financial products

  • Plasterboard Packaging Research

  • Brand Development & Product Screening

  • New Expert Information Product

  • Reader Satisfaction

  • Driving business growth

  • Product Development using Ethnography

  • Compliance Mystery Shopping

  • Prototype Evaluation

  • Understanding the use of Temporary Labour

  • Comms testing alongside NPD

  • Service Delivery Mystery Shopping

  • Global Advertising Campaign

  • Website Development

  • Staff Surveys

  • Benchmarking Mystery Shopping

  • Revitalising Existing Brand

  • Housing Scheme Test

  • Audience Development Plan

  • Understanding the Sales Journey Experience from both sides

  • Broker Relationship Survey

  • Visitor Survey

  • Strategic Brand Development

  • Sports Facility Survey

  • Competitor Mystery Shopping

  • Understanding Customer Pricing

  • Help Desk Mystery Shopping

  • Financial Brand Satisfaction Tracking

  • Satisfaction Survey (Housing)

  • Luxury In-store Display

  • Trade-off Pricing Research

  • Public Consultation - Waste

  • Mixed Media Advertising Analysis

  • Cathedral Visitor Survey

  • Adult Home Care Tracking Product Development

  • International Competitor Mystery Shopping

  • Engaging adults back into education

  • Loyalty Scheme

  • Tourism Focus Groups

  • Understanding Local Business Needs

  • International Satisfaction & Development

  • Developing marketing materials for new products

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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