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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Engaging adults back into education

  • Mixed Media Advertising Analysis

  • Brand Development & Product Screening

  • Help Desk Mystery Shopping

  • Prototype Evaluation

  • Staff Surveys

  • Product Development using Ethnography

  • Multi-national Usage & Attitude Survey

  • Developing marketing materials for new products

  • Broker Relationship Survey

  • Benchmarking Mystery Shopping

  • Understanding Attrition

  • Revitalising Existing Brand

  • Plasterboard Packaging Research

  • Understanding the use of Temporary Labour

  • Luxury In-store Display

  • Housing Scheme Test

  • Global Advertising Campaign

  • Sports Facility Survey

  • Adult Home Care Tracking Product Development

  • Affinities Partner

  • Tourism Focus Groups

  • Understanding Local Business Needs

  • Marketing consultancy for direct insurance

  • International Competitor Mystery Shopping

  • Brand Development

  • Loyalty Scheme

  • Service Delivery Mystery Shopping

  • Trade-off Pricing Research

  • Financial Brand Satisfaction Tracking

  • Competitor Mystery Shopping

  • Strategic Brand Development

  • Public Consultation - Council Tax

  • Satisfaction Survey (Housing)

  • Website Development

  • International Satisfaction & Development

  • Communication: New and existing financial products

  • New Expert Information Product

  • Public Consultation - Waste

  • Driving business growth

  • Audience Development Plan

  • Comms testing alongside NPD

  • Compliance Mystery Shopping

  • Reader Satisfaction

  • Brand Image Research

  • Understanding the Sales Journey Experience from both sides

  • Visitor Survey

  • Development of the Direct Offering

  • Cathedral Visitor Survey

  • Sentencers' Satisfaction Survey

  • Understanding Customer Pricing

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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