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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Cathedral Visitor Survey

  • Comms testing alongside NPD

  • Public Consultation - Waste

  • Competitor Mystery Shopping

  • Development of the Direct Offering

  • Global Advertising Campaign

  • Visitor Survey

  • Tourism Focus Groups

  • International Competitor Mystery Shopping

  • Trade-off Pricing Research

  • Help Desk Mystery Shopping

  • Developing marketing materials for new products

  • Reader Satisfaction

  • Luxury In-store Display

  • Affinities Partner

  • Housing Scheme Test

  • Audience Development Plan

  • Satisfaction Survey (Housing)

  • Staff Surveys

  • Sports Facility Survey

  • New Expert Information Product

  • Communication: New and existing financial products

  • Broker Relationship Survey

  • Brand Development

  • International Satisfaction & Development

  • Strategic Brand Development

  • Prototype Evaluation

  • Understanding the use of Temporary Labour

  • Brand Development & Product Screening

  • Multi-national Usage & Attitude Survey

  • Website Development

  • Service Delivery Mystery Shopping

  • Mixed Media Advertising Analysis

  • Sentencers' Satisfaction Survey

  • Product Development using Ethnography

  • Understanding Local Business Needs

  • Public Consultation - Council Tax

  • Understanding Attrition

  • Financial Brand Satisfaction Tracking

  • Driving business growth

  • Benchmarking Mystery Shopping

  • Understanding the Sales Journey Experience from both sides

  • Plasterboard Packaging Research

  • Adult Home Care Tracking Product Development

  • Understanding Customer Pricing

  • Compliance Mystery Shopping

  • Engaging adults back into education

  • Marketing consultancy for direct insurance

  • Brand Image Research

  • Revitalising Existing Brand

  • Loyalty Scheme

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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