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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Public Consultation - Waste

  • Understanding the use of Temporary Labour

  • Tourism Focus Groups

  • Marketing consultancy for direct insurance

  • Help Desk Mystery Shopping

  • Broker Relationship Survey

  • Understanding the Sales Journey Experience from both sides

  • Brand Development & Product Screening

  • Understanding Customer Pricing

  • Cathedral Visitor Survey

  • Sports Facility Survey

  • Multi-national Usage & Attitude Survey

  • Luxury In-store Display

  • Visitor Survey

  • Sentencers' Satisfaction Survey

  • Adult Home Care Tracking Product Development

  • Service Delivery Mystery Shopping

  • New Expert Information Product

  • Engaging adults back into education

  • Satisfaction Survey (Housing)

  • Revitalising Existing Brand

  • Developing marketing materials for new products

  • Prototype Evaluation

  • Website Development

  • Strategic Brand Development

  • Audience Development Plan

  • Trade-off Pricing Research

  • Brand Development

  • Driving business growth

  • Financial Brand Satisfaction Tracking

  • Comms testing alongside NPD

  • Plasterboard Packaging Research

  • Global Advertising Campaign

  • International Satisfaction & Development

  • Reader Satisfaction

  • Affinities Partner

  • Housing Scheme Test

  • Product Development using Ethnography

  • Communication: New and existing financial products

  • Understanding Attrition

  • Understanding Local Business Needs

  • Public Consultation - Council Tax

  • Brand Image Research

  • Mixed Media Advertising Analysis

  • Benchmarking Mystery Shopping

  • Competitor Mystery Shopping

  • International Competitor Mystery Shopping

  • Compliance Mystery Shopping

  • Development of the Direct Offering

  • Staff Surveys

  • Loyalty Scheme

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us