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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Understanding Customer Pricing

  • Affinities Partner

  • Staff Surveys

  • Sports Facility Survey

  • Understanding the use of Temporary Labour

  • Understanding Attrition

  • Competitor Mystery Shopping

  • Benchmarking Mystery Shopping

  • Global Advertising Campaign

  • Understanding Local Business Needs

  • Prototype Evaluation

  • Engaging adults back into education

  • Public Consultation - Waste

  • Strategic Brand Development

  • Compliance Mystery Shopping

  • Marketing consultancy for direct insurance

  • Website Development

  • Brand Development & Product Screening

  • Audience Development Plan

  • Brand Image Research

  • Cathedral Visitor Survey

  • Driving business growth

  • Luxury In-store Display

  • Revitalising Existing Brand

  • Developing marketing materials for new products

  • International Competitor Mystery Shopping

  • International Satisfaction & Development

  • Public Consultation - Council Tax

  • Broker Relationship Survey

  • Visitor Survey

  • Satisfaction Survey (Housing)

  • Financial Brand Satisfaction Tracking

  • Multi-national Usage & Attitude Survey

  • Plasterboard Packaging Research

  • Brand Development

  • Loyalty Scheme

  • Sentencers' Satisfaction Survey

  • Product Development using Ethnography

  • Comms testing alongside NPD

  • Adult Home Care Tracking Product Development

  • Development of the Direct Offering

  • Help Desk Mystery Shopping

  • Mixed Media Advertising Analysis

  • New Expert Information Product

  • Trade-off Pricing Research

  • Communication: New and existing financial products

  • Understanding the Sales Journey Experience from both sides

  • Housing Scheme Test

  • Reader Satisfaction

  • Tourism Focus Groups

  • Service Delivery Mystery Shopping

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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