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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Sentencers' Satisfaction Survey

  • Engaging adults back into education

  • Website Development

  • Prototype Evaluation

  • Benchmarking Mystery Shopping

  • Luxury In-store Display

  • Understanding Attrition

  • Public Consultation - Waste

  • Visitor Survey

  • Cathedral Visitor Survey

  • Service Delivery Mystery Shopping

  • Multi-national Usage & Attitude Survey

  • Help Desk Mystery Shopping

  • Brand Development

  • Product Development using Ethnography

  • Comms testing alongside NPD

  • Mixed Media Advertising Analysis

  • International Satisfaction & Development

  • International Competitor Mystery Shopping

  • Tourism Focus Groups

  • Brand Development & Product Screening

  • Understanding Customer Pricing

  • Marketing consultancy for direct insurance

  • Housing Scheme Test

  • Development of the Direct Offering

  • Trade-off Pricing Research

  • Global Advertising Campaign

  • Strategic Brand Development

  • Audience Development Plan

  • Broker Relationship Survey

  • Understanding the Sales Journey Experience from both sides

  • Understanding the use of Temporary Labour

  • Satisfaction Survey (Housing)

  • Reader Satisfaction

  • Brand Image Research

  • New Expert Information Product

  • Compliance Mystery Shopping

  • Developing marketing materials for new products

  • Plasterboard Packaging Research

  • Communication: New and existing financial products

  • Understanding Local Business Needs

  • Competitor Mystery Shopping

  • Public Consultation - Council Tax

  • Affinities Partner

  • Loyalty Scheme

  • Financial Brand Satisfaction Tracking

  • Staff Surveys

  • Sports Facility Survey

  • Adult Home Care Tracking Product Development

  • Driving business growth

  • Revitalising Existing Brand

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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