Skip navigation


It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Driving business growth

  • Housing Scheme Test

  • Revitalising Existing Brand

  • Tourism Focus Groups

  • Development of the Direct Offering

  • Understanding Local Business Needs

  • Public Consultation - Council Tax

  • International Satisfaction & Development

  • Understanding Customer Pricing

  • New Expert Information Product

  • Mixed Media Advertising Analysis

  • Understanding Attrition

  • Sports Facility Survey

  • Trade-off Pricing Research

  • Compliance Mystery Shopping

  • Reader Satisfaction

  • Communication: New and existing financial products

  • Product Development using Ethnography

  • Engaging adults back into education

  • Luxury In-store Display

  • Public Consultation - Waste

  • Help Desk Mystery Shopping

  • Competitor Mystery Shopping

  • Multi-national Usage & Attitude Survey

  • Understanding the use of Temporary Labour

  • Loyalty Scheme

  • International Competitor Mystery Shopping

  • Cathedral Visitor Survey

  • Satisfaction Survey (Housing)

  • Financial Brand Satisfaction Tracking

  • Understanding the Sales Journey Experience from both sides

  • Broker Relationship Survey

  • Plasterboard Packaging Research

  • Brand Image Research

  • Visitor Survey

  • Audience Development Plan

  • Staff Surveys

  • Developing marketing materials for new products

  • Brand Development

  • Prototype Evaluation

  • Adult Home Care Tracking Product Development

  • Global Advertising Campaign

  • Service Delivery Mystery Shopping

  • Comms testing alongside NPD

  • Website Development

  • Strategic Brand Development

  • Sentencers' Satisfaction Survey

  • Brand Development & Product Screening

  • Benchmarking Mystery Shopping

  • Affinities Partner

  • Marketing consultancy for direct insurance

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us