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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Understanding Customer Pricing

  • Understanding Local Business Needs

  • Luxury In-store Display

  • Satisfaction Survey (Housing)

  • Marketing consultancy for direct insurance

  • Loyalty Scheme

  • Developing marketing materials for new products

  • Sentencers' Satisfaction Survey

  • Audience Development Plan

  • Benchmarking Mystery Shopping

  • International Satisfaction & Development

  • Sports Facility Survey

  • Public Consultation - Council Tax

  • Revitalising Existing Brand

  • Brand Development

  • Compliance Mystery Shopping

  • Housing Scheme Test

  • Adult Home Care Tracking Product Development

  • Development of the Direct Offering

  • Engaging adults back into education

  • Visitor Survey

  • Understanding the Sales Journey Experience from both sides

  • Public Consultation - Waste

  • Multi-national Usage & Attitude Survey

  • Tourism Focus Groups

  • Broker Relationship Survey

  • Understanding the use of Temporary Labour

  • Brand Image Research

  • Strategic Brand Development

  • Help Desk Mystery Shopping

  • Trade-off Pricing Research

  • Plasterboard Packaging Research

  • Competitor Mystery Shopping

  • Reader Satisfaction

  • Product Development using Ethnography

  • Prototype Evaluation

  • Staff Surveys

  • Cathedral Visitor Survey

  • International Competitor Mystery Shopping

  • Comms testing alongside NPD

  • Mixed Media Advertising Analysis

  • Affinities Partner

  • Service Delivery Mystery Shopping

  • New Expert Information Product

  • Financial Brand Satisfaction Tracking

  • Driving business growth

  • Website Development

  • Understanding Attrition

  • Communication: New and existing financial products

  • Global Advertising Campaign

  • Brand Development & Product Screening

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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