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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Sports Facility Survey

  • Plasterboard Packaging Research

  • Understanding Customer Pricing

  • Luxury In-store Display

  • Product Development using Ethnography

  • Financial Brand Satisfaction Tracking

  • Engaging adults back into education

  • Website Development

  • Development of the Direct Offering

  • Mixed Media Advertising Analysis

  • Cathedral Visitor Survey

  • Staff Surveys

  • Sentencers' Satisfaction Survey

  • Benchmarking Mystery Shopping

  • Marketing consultancy for direct insurance

  • Competitor Mystery Shopping

  • Revitalising Existing Brand

  • Prototype Evaluation

  • Brand Development

  • Tourism Focus Groups

  • Driving business growth

  • Global Advertising Campaign

  • Strategic Brand Development

  • Comms testing alongside NPD

  • Reader Satisfaction

  • Trade-off Pricing Research

  • Housing Scheme Test

  • Multi-national Usage & Attitude Survey

  • Audience Development Plan

  • Satisfaction Survey (Housing)

  • New Expert Information Product

  • Understanding Attrition

  • Understanding the Sales Journey Experience from both sides

  • Understanding the use of Temporary Labour

  • Communication: New and existing financial products

  • Brand Image Research

  • International Satisfaction & Development

  • Public Consultation - Waste

  • Adult Home Care Tracking Product Development

  • Help Desk Mystery Shopping

  • Broker Relationship Survey

  • Public Consultation - Council Tax

  • Visitor Survey

  • Compliance Mystery Shopping

  • Brand Development & Product Screening

  • Affinities Partner

  • International Competitor Mystery Shopping

  • Developing marketing materials for new products

  • Service Delivery Mystery Shopping

  • Loyalty Scheme

  • Understanding Local Business Needs

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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