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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Visitor Survey

  • Developing marketing materials for new products

  • Driving business growth

  • Website Development

  • Understanding Customer Pricing

  • Marketing consultancy for direct insurance

  • Brand Development

  • Staff Surveys

  • Engaging adults back into education

  • Understanding the use of Temporary Labour

  • Global Advertising Campaign

  • Audience Development Plan

  • International Competitor Mystery Shopping

  • Broker Relationship Survey

  • Sentencers' Satisfaction Survey

  • Adult Home Care Tracking Product Development

  • Cathedral Visitor Survey

  • Housing Scheme Test

  • Revitalising Existing Brand

  • Prototype Evaluation

  • Communication: New and existing financial products

  • International Satisfaction & Development

  • Brand Image Research

  • Luxury In-store Display

  • Help Desk Mystery Shopping

  • Trade-off Pricing Research

  • Public Consultation - Council Tax

  • Tourism Focus Groups

  • Strategic Brand Development

  • Service Delivery Mystery Shopping

  • Affinities Partner

  • Compliance Mystery Shopping

  • Loyalty Scheme

  • Competitor Mystery Shopping

  • Public Consultation - Waste

  • Understanding the Sales Journey Experience from both sides

  • Development of the Direct Offering

  • Plasterboard Packaging Research

  • Understanding Attrition

  • Understanding Local Business Needs

  • Financial Brand Satisfaction Tracking

  • Mixed Media Advertising Analysis

  • Comms testing alongside NPD

  • New Expert Information Product

  • Product Development using Ethnography

  • Reader Satisfaction

  • Multi-national Usage & Attitude Survey

  • Brand Development & Product Screening

  • Benchmarking Mystery Shopping

  • Satisfaction Survey (Housing)

  • Sports Facility Survey

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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