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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Sentencers' Satisfaction Survey

  • Visitor Survey

  • Brand Development

  • Cathedral Visitor Survey

  • Understanding the Sales Journey Experience from both sides

  • Compliance Mystery Shopping

  • Reader Satisfaction

  • Adult Home Care Tracking Product Development

  • Strategic Brand Development

  • Loyalty Scheme

  • Comms testing alongside NPD

  • Plasterboard Packaging Research

  • Brand Image Research

  • Staff Surveys

  • Affinities Partner

  • Public Consultation - Council Tax

  • Luxury In-store Display

  • Prototype Evaluation

  • Brand Development & Product Screening

  • Mixed Media Advertising Analysis

  • Benchmarking Mystery Shopping

  • Trade-off Pricing Research

  • Tourism Focus Groups

  • Developing marketing materials for new products

  • Satisfaction Survey (Housing)

  • Understanding Customer Pricing

  • International Competitor Mystery Shopping

  • Audience Development Plan

  • Housing Scheme Test

  • Understanding Attrition

  • Multi-national Usage & Attitude Survey

  • Engaging adults back into education

  • Communication: New and existing financial products

  • Marketing consultancy for direct insurance

  • Service Delivery Mystery Shopping

  • Understanding the use of Temporary Labour

  • Development of the Direct Offering

  • Driving business growth

  • Help Desk Mystery Shopping

  • Sports Facility Survey

  • Global Advertising Campaign

  • Public Consultation - Waste

  • Financial Brand Satisfaction Tracking

  • Understanding Local Business Needs

  • Product Development using Ethnography

  • Competitor Mystery Shopping

  • International Satisfaction & Development

  • New Expert Information Product

  • Revitalising Existing Brand

  • Website Development

  • Broker Relationship Survey

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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