Skip navigation


It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Visitor Survey

  • Competitor Mystery Shopping

  • Housing Scheme Test

  • Sentencers' Satisfaction Survey

  • Audience Development Plan

  • Revitalising Existing Brand

  • Understanding Local Business Needs

  • Development of the Direct Offering

  • Brand Development & Product Screening

  • Affinities Partner

  • Understanding Attrition

  • Help Desk Mystery Shopping

  • Satisfaction Survey (Housing)

  • Communication: New and existing financial products

  • Financial Brand Satisfaction Tracking

  • Tourism Focus Groups

  • International Satisfaction & Development

  • Engaging adults back into education

  • Service Delivery Mystery Shopping

  • Mixed Media Advertising Analysis

  • Strategic Brand Development

  • Brand Image Research

  • Benchmarking Mystery Shopping

  • New Expert Information Product

  • Prototype Evaluation

  • Understanding the use of Temporary Labour

  • Marketing consultancy for direct insurance

  • Reader Satisfaction

  • Website Development

  • International Competitor Mystery Shopping

  • Understanding Customer Pricing

  • Brand Development

  • Developing marketing materials for new products

  • Public Consultation - Council Tax

  • Multi-national Usage & Attitude Survey

  • Plasterboard Packaging Research

  • Product Development using Ethnography

  • Staff Surveys

  • Trade-off Pricing Research

  • Adult Home Care Tracking Product Development

  • Comms testing alongside NPD

  • Sports Facility Survey

  • Cathedral Visitor Survey

  • Understanding the Sales Journey Experience from both sides

  • Broker Relationship Survey

  • Compliance Mystery Shopping

  • Driving business growth

  • Global Advertising Campaign

  • Luxury In-store Display

  • Public Consultation - Waste

  • Loyalty Scheme

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us