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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Marketing consultancy for direct insurance

  • Adult Home Care Tracking Product Development

  • Understanding Attrition

  • Trade-off Pricing Research

  • Broker Relationship Survey

  • Public Consultation - Council Tax

  • Reader Satisfaction

  • Revitalising Existing Brand

  • Engaging adults back into education

  • Visitor Survey

  • Plasterboard Packaging Research

  • Brand Image Research

  • New Expert Information Product

  • Mixed Media Advertising Analysis

  • Developing marketing materials for new products

  • Product Development using Ethnography

  • Luxury In-store Display

  • Understanding Local Business Needs

  • Understanding Customer Pricing

  • Brand Development

  • Prototype Evaluation

  • Service Delivery Mystery Shopping

  • Compliance Mystery Shopping

  • Development of the Direct Offering

  • Sports Facility Survey

  • Website Development

  • Brand Development & Product Screening

  • Comms testing alongside NPD

  • Sentencers' Satisfaction Survey

  • Loyalty Scheme

  • Driving business growth

  • Multi-national Usage & Attitude Survey

  • Competitor Mystery Shopping

  • Strategic Brand Development

  • Understanding the use of Temporary Labour

  • Audience Development Plan

  • International Satisfaction & Development

  • Help Desk Mystery Shopping

  • Global Advertising Campaign

  • Housing Scheme Test

  • Cathedral Visitor Survey

  • Understanding the Sales Journey Experience from both sides

  • International Competitor Mystery Shopping

  • Tourism Focus Groups

  • Financial Brand Satisfaction Tracking

  • Affinities Partner

  • Public Consultation - Waste

  • Benchmarking Mystery Shopping

  • Communication: New and existing financial products

  • Satisfaction Survey (Housing)

  • Staff Surveys

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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