Skip navigation


It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Understanding Customer Pricing

  • Compliance Mystery Shopping

  • Competitor Mystery Shopping

  • Sports Facility Survey

  • Sentencers' Satisfaction Survey

  • Product Development using Ethnography

  • Driving business growth

  • New Expert Information Product

  • Multi-national Usage & Attitude Survey

  • Understanding the use of Temporary Labour

  • Understanding the Sales Journey Experience from both sides

  • Help Desk Mystery Shopping

  • International Satisfaction & Development

  • Marketing consultancy for direct insurance

  • Trade-off Pricing Research

  • Website Development

  • Housing Scheme Test

  • Visitor Survey

  • Revitalising Existing Brand

  • Brand Development & Product Screening

  • Audience Development Plan

  • Brand Development

  • Cathedral Visitor Survey

  • Loyalty Scheme

  • Engaging adults back into education

  • Tourism Focus Groups

  • Adult Home Care Tracking Product Development

  • Strategic Brand Development

  • Communication: New and existing financial products

  • Mixed Media Advertising Analysis

  • International Competitor Mystery Shopping

  • Benchmarking Mystery Shopping

  • Developing marketing materials for new products

  • Reader Satisfaction

  • Brand Image Research

  • Development of the Direct Offering

  • Luxury In-store Display

  • Staff Surveys

  • Satisfaction Survey (Housing)

  • Prototype Evaluation

  • Financial Brand Satisfaction Tracking

  • Understanding Local Business Needs

  • Service Delivery Mystery Shopping

  • Global Advertising Campaign

  • Comms testing alongside NPD

  • Public Consultation - Council Tax

  • Public Consultation - Waste

  • Understanding Attrition

  • Plasterboard Packaging Research

  • Affinities Partner

  • Broker Relationship Survey

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us