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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Visitor Survey

  • New Expert Information Product

  • Financial Brand Satisfaction Tracking

  • Audience Development Plan

  • Marketing consultancy for direct insurance

  • Understanding Customer Pricing

  • Trade-off Pricing Research

  • Tourism Focus Groups

  • Global Advertising Campaign

  • Help Desk Mystery Shopping

  • Competitor Mystery Shopping

  • Developing marketing materials for new products

  • Loyalty Scheme

  • Reader Satisfaction

  • Public Consultation - Council Tax

  • Cathedral Visitor Survey

  • Sentencers' Satisfaction Survey

  • Mixed Media Advertising Analysis

  • Comms testing alongside NPD

  • Broker Relationship Survey

  • Service Delivery Mystery Shopping

  • Satisfaction Survey (Housing)

  • Development of the Direct Offering

  • Understanding Attrition

  • Understanding the Sales Journey Experience from both sides

  • Public Consultation - Waste

  • Engaging adults back into education

  • Plasterboard Packaging Research

  • Driving business growth

  • Affinities Partner

  • Revitalising Existing Brand

  • Product Development using Ethnography

  • International Competitor Mystery Shopping

  • Multi-national Usage & Attitude Survey

  • Adult Home Care Tracking Product Development

  • Understanding the use of Temporary Labour

  • Benchmarking Mystery Shopping

  • Prototype Evaluation

  • Sports Facility Survey

  • Brand Image Research

  • Staff Surveys

  • International Satisfaction & Development

  • Communication: New and existing financial products

  • Luxury In-store Display

  • Brand Development

  • Compliance Mystery Shopping

  • Brand Development & Product Screening

  • Website Development

  • Housing Scheme Test

  • Strategic Brand Development

  • Understanding Local Business Needs

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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