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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Public Consultation - Council Tax

  • Understanding Customer Pricing

  • Marketing consultancy for direct insurance

  • Loyalty Scheme

  • Visitor Survey

  • Affinities Partner

  • Service Delivery Mystery Shopping

  • Plasterboard Packaging Research

  • Website Development

  • Tourism Focus Groups

  • Global Advertising Campaign

  • Staff Surveys

  • Strategic Brand Development

  • Audience Development Plan

  • Cathedral Visitor Survey

  • Reader Satisfaction

  • Understanding Local Business Needs

  • Luxury In-store Display

  • Brand Development & Product Screening

  • Comms testing alongside NPD

  • Sentencers' Satisfaction Survey

  • Development of the Direct Offering

  • Adult Home Care Tracking Product Development

  • Revitalising Existing Brand

  • Product Development using Ethnography

  • Developing marketing materials for new products

  • Help Desk Mystery Shopping

  • Brand Image Research

  • Mixed Media Advertising Analysis

  • Understanding the use of Temporary Labour

  • Satisfaction Survey (Housing)

  • Competitor Mystery Shopping

  • Multi-national Usage & Attitude Survey

  • International Satisfaction & Development

  • Financial Brand Satisfaction Tracking

  • Understanding Attrition

  • Brand Development

  • Understanding the Sales Journey Experience from both sides

  • Public Consultation - Waste

  • Engaging adults back into education

  • Benchmarking Mystery Shopping

  • Housing Scheme Test

  • Trade-off Pricing Research

  • Compliance Mystery Shopping

  • International Competitor Mystery Shopping

  • Communication: New and existing financial products

  • Sports Facility Survey

  • Driving business growth

  • Broker Relationship Survey

  • Prototype Evaluation

  • New Expert Information Product

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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