Skip navigation


It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Reader Satisfaction

  • Competitor Mystery Shopping

  • Brand Development

  • Compliance Mystery Shopping

  • Loyalty Scheme

  • New Expert Information Product

  • Understanding the Sales Journey Experience from both sides

  • Plasterboard Packaging Research

  • Public Consultation - Council Tax

  • Cathedral Visitor Survey

  • Understanding the use of Temporary Labour

  • Understanding Local Business Needs

  • Adult Home Care Tracking Product Development

  • International Competitor Mystery Shopping

  • Tourism Focus Groups

  • Global Advertising Campaign

  • Comms testing alongside NPD

  • Website Development

  • Driving business growth

  • Engaging adults back into education

  • Trade-off Pricing Research

  • Sports Facility Survey

  • Audience Development Plan

  • Help Desk Mystery Shopping

  • Understanding Attrition

  • Mixed Media Advertising Analysis

  • Revitalising Existing Brand

  • Luxury In-store Display

  • Staff Surveys

  • Public Consultation - Waste

  • Brand Image Research

  • International Satisfaction & Development

  • Understanding Customer Pricing

  • Visitor Survey

  • Marketing consultancy for direct insurance

  • Financial Brand Satisfaction Tracking

  • Multi-national Usage & Attitude Survey

  • Brand Development & Product Screening

  • Affinities Partner

  • Developing marketing materials for new products

  • Sentencers' Satisfaction Survey

  • Satisfaction Survey (Housing)

  • Broker Relationship Survey

  • Service Delivery Mystery Shopping

  • Benchmarking Mystery Shopping

  • Product Development using Ethnography

  • Strategic Brand Development

  • Development of the Direct Offering

  • Prototype Evaluation

  • Housing Scheme Test

  • Communication: New and existing financial products

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us