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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Affinities Partner

  • Financial Brand Satisfaction Tracking

  • International Satisfaction & Development

  • Competitor Mystery Shopping

  • Housing Scheme Test

  • Development of the Direct Offering

  • Developing marketing materials for new products

  • Website Development

  • Multi-national Usage & Attitude Survey

  • Understanding Customer Pricing

  • Service Delivery Mystery Shopping

  • Sentencers' Satisfaction Survey

  • Comms testing alongside NPD

  • Public Consultation - Council Tax

  • Marketing consultancy for direct insurance

  • Help Desk Mystery Shopping

  • Trade-off Pricing Research

  • Understanding the Sales Journey Experience from both sides

  • Prototype Evaluation

  • Sports Facility Survey

  • Reader Satisfaction

  • Mixed Media Advertising Analysis

  • Staff Surveys

  • Brand Development & Product Screening

  • Luxury In-store Display

  • Understanding Attrition

  • Broker Relationship Survey

  • Communication: New and existing financial products

  • International Competitor Mystery Shopping

  • Product Development using Ethnography

  • Visitor Survey

  • Satisfaction Survey (Housing)

  • Strategic Brand Development

  • Engaging adults back into education

  • Benchmarking Mystery Shopping

  • Cathedral Visitor Survey

  • Revitalising Existing Brand

  • Global Advertising Campaign

  • Adult Home Care Tracking Product Development

  • Tourism Focus Groups

  • Brand Development

  • Plasterboard Packaging Research

  • Understanding the use of Temporary Labour

  • Compliance Mystery Shopping

  • New Expert Information Product

  • Brand Image Research

  • Loyalty Scheme

  • Public Consultation - Waste

  • Audience Development Plan

  • Understanding Local Business Needs

  • Driving business growth

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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