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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Competitor Mystery Shopping

  • Driving business growth

  • Benchmarking Mystery Shopping

  • Tourism Focus Groups

  • New Expert Information Product

  • Development of the Direct Offering

  • Understanding Customer Pricing

  • Broker Relationship Survey

  • Revitalising Existing Brand

  • Communication: New and existing financial products

  • Help Desk Mystery Shopping

  • Visitor Survey

  • International Satisfaction & Development

  • Understanding Attrition

  • Website Development

  • Global Advertising Campaign

  • Mixed Media Advertising Analysis

  • Engaging adults back into education

  • Housing Scheme Test

  • Service Delivery Mystery Shopping

  • Understanding the use of Temporary Labour

  • Trade-off Pricing Research

  • Understanding the Sales Journey Experience from both sides

  • Reader Satisfaction

  • Public Consultation - Waste

  • Satisfaction Survey (Housing)

  • Public Consultation - Council Tax

  • Brand Image Research

  • Staff Surveys

  • Luxury In-store Display

  • Developing marketing materials for new products

  • Adult Home Care Tracking Product Development

  • Marketing consultancy for direct insurance

  • Sports Facility Survey

  • Multi-national Usage & Attitude Survey

  • Strategic Brand Development

  • Audience Development Plan

  • Understanding Local Business Needs

  • Cathedral Visitor Survey

  • Affinities Partner

  • Prototype Evaluation

  • Product Development using Ethnography

  • Brand Development & Product Screening

  • Compliance Mystery Shopping

  • Comms testing alongside NPD

  • Plasterboard Packaging Research

  • International Competitor Mystery Shopping

  • Brand Development

  • Loyalty Scheme

  • Sentencers' Satisfaction Survey

  • Financial Brand Satisfaction Tracking

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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