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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Trade-off Pricing Research

  • Sports Facility Survey

  • Service Delivery Mystery Shopping

  • Global Advertising Campaign

  • Sentencers' Satisfaction Survey

  • Understanding the use of Temporary Labour

  • Brand Image Research

  • Audience Development Plan

  • Loyalty Scheme

  • Communication: New and existing financial products

  • Housing Scheme Test

  • Multi-national Usage & Attitude Survey

  • Satisfaction Survey (Housing)

  • Brand Development

  • Reader Satisfaction

  • Understanding the Sales Journey Experience from both sides

  • Engaging adults back into education

  • Comms testing alongside NPD

  • Development of the Direct Offering

  • New Expert Information Product

  • International Competitor Mystery Shopping

  • Driving business growth

  • Website Development

  • International Satisfaction & Development

  • Developing marketing materials for new products

  • Compliance Mystery Shopping

  • Staff Surveys

  • Affinities Partner

  • Plasterboard Packaging Research

  • Strategic Brand Development

  • Luxury In-store Display

  • Understanding Customer Pricing

  • Understanding Local Business Needs

  • Cathedral Visitor Survey

  • Product Development using Ethnography

  • Understanding Attrition

  • Adult Home Care Tracking Product Development

  • Financial Brand Satisfaction Tracking

  • Visitor Survey

  • Public Consultation - Council Tax

  • Broker Relationship Survey

  • Tourism Focus Groups

  • Help Desk Mystery Shopping

  • Revitalising Existing Brand

  • Prototype Evaluation

  • Public Consultation - Waste

  • Marketing consultancy for direct insurance

  • Competitor Mystery Shopping

  • Brand Development & Product Screening

  • Benchmarking Mystery Shopping

  • Mixed Media Advertising Analysis

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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