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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Help Desk Mystery Shopping

  • Reader Satisfaction

  • Tourism Focus Groups

  • Engaging adults back into education

  • Public Consultation - Waste

  • Plasterboard Packaging Research

  • Cathedral Visitor Survey

  • Global Advertising Campaign

  • Brand Development

  • Developing marketing materials for new products

  • Strategic Brand Development

  • Understanding the Sales Journey Experience from both sides

  • Broker Relationship Survey

  • Understanding Attrition

  • Affinities Partner

  • New Expert Information Product

  • Visitor Survey

  • Sentencers' Satisfaction Survey

  • Financial Brand Satisfaction Tracking

  • Understanding Local Business Needs

  • International Competitor Mystery Shopping

  • Mixed Media Advertising Analysis

  • Service Delivery Mystery Shopping

  • Trade-off Pricing Research

  • Multi-national Usage & Attitude Survey

  • Sports Facility Survey

  • Website Development

  • Audience Development Plan

  • Loyalty Scheme

  • Brand Development & Product Screening

  • Understanding Customer Pricing

  • Communication: New and existing financial products

  • Benchmarking Mystery Shopping

  • Understanding the use of Temporary Labour

  • Development of the Direct Offering

  • Luxury In-store Display

  • Driving business growth

  • Product Development using Ethnography

  • Public Consultation - Council Tax

  • Comms testing alongside NPD

  • International Satisfaction & Development

  • Marketing consultancy for direct insurance

  • Housing Scheme Test

  • Compliance Mystery Shopping

  • Brand Image Research

  • Competitor Mystery Shopping

  • Adult Home Care Tracking Product Development

  • Satisfaction Survey (Housing)

  • Prototype Evaluation

  • Revitalising Existing Brand

  • Staff Surveys

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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