Skip navigation


It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Trade-off Pricing Research

  • Cathedral Visitor Survey

  • Plasterboard Packaging Research

  • International Satisfaction & Development

  • Understanding the Sales Journey Experience from both sides

  • Brand Image Research

  • International Competitor Mystery Shopping

  • Benchmarking Mystery Shopping

  • Mixed Media Advertising Analysis

  • Strategic Brand Development

  • Driving business growth

  • Loyalty Scheme

  • Adult Home Care Tracking Product Development

  • Understanding Customer Pricing

  • Housing Scheme Test

  • Service Delivery Mystery Shopping

  • Communication: New and existing financial products

  • Multi-national Usage & Attitude Survey

  • Marketing consultancy for direct insurance

  • New Expert Information Product

  • Product Development using Ethnography

  • Satisfaction Survey (Housing)

  • Affinities Partner

  • Public Consultation - Waste

  • Revitalising Existing Brand

  • Luxury In-store Display

  • Broker Relationship Survey

  • Visitor Survey

  • Comms testing alongside NPD

  • Brand Development & Product Screening

  • Brand Development

  • Development of the Direct Offering

  • Sentencers' Satisfaction Survey

  • Staff Surveys

  • Competitor Mystery Shopping

  • Understanding Local Business Needs

  • Reader Satisfaction

  • Sports Facility Survey

  • Help Desk Mystery Shopping

  • Public Consultation - Council Tax

  • Website Development

  • Understanding the use of Temporary Labour

  • Engaging adults back into education

  • Tourism Focus Groups

  • Prototype Evaluation

  • Audience Development Plan

  • Developing marketing materials for new products

  • Understanding Attrition

  • Compliance Mystery Shopping

  • Financial Brand Satisfaction Tracking

  • Global Advertising Campaign

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us