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It takes a mindset that's open to seeing and respecting cultural differences.

Understanding when 'Oui' means 'Non'

Not everyone 'gets' international research. With an international team of researchers, Phoenix MRC is well placed and experienced in tuning in to differences across boundaries. From the Far East, across Europe to the Americas we have the expertise to carry out research and turn the findings from around the world into insights you can understand and implement internationally.

Case Studies

  • Affinities Partner

  • Housing Scheme Test

  • Understanding the use of Temporary Labour

  • Public Consultation - Council Tax

  • Help Desk Mystery Shopping

  • Understanding Attrition

  • Developing marketing materials for new products

  • Driving business growth

  • International Satisfaction & Development

  • Reader Satisfaction

  • New Expert Information Product

  • Visitor Survey

  • Broker Relationship Survey

  • Audience Development Plan

  • Competitor Mystery Shopping

  • Plasterboard Packaging Research

  • Service Delivery Mystery Shopping

  • Communication: New and existing financial products

  • Staff Surveys

  • Luxury In-store Display

  • Brand Development & Product Screening

  • Financial Brand Satisfaction Tracking

  • Brand Development

  • Mixed Media Advertising Analysis

  • Understanding Customer Pricing

  • Cathedral Visitor Survey

  • Trade-off Pricing Research

  • Understanding the Sales Journey Experience from both sides

  • Website Development

  • Understanding Local Business Needs

  • Sentencers' Satisfaction Survey

  • Development of the Direct Offering

  • Product Development using Ethnography

  • Loyalty Scheme

  • Benchmarking Mystery Shopping

  • Brand Image Research

  • Revitalising Existing Brand

  • Marketing consultancy for direct insurance

  • Global Advertising Campaign

  • International Competitor Mystery Shopping

  • Engaging adults back into education

  • Strategic Brand Development

  • Satisfaction Survey (Housing)

  • Multi-national Usage & Attitude Survey

  • Comms testing alongside NPD

  • Compliance Mystery Shopping

  • Sports Facility Survey

  • Adult Home Care Tracking Product Development

  • Public Consultation - Waste

  • Tourism Focus Groups

  • Prototype Evaluation

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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