Skip navigation

Business-to-Business

Researching business partners and competitors is not necessarily the same as researching consumer groups

Find the right wavelength to rearch business customers, experts and professionals

It takes specialist skill to reach your business customers and partners. You need to communicate that you respect their valuable time and you need talk to them in their own language and on their own terms. We have a field force trained to do this and the tool kit to enable you to reach even difficult targets in business communities. Once we've helped you to frame the right questions and collected the data, we provide insight into how to turn the information into marketing initiatives you can really implement.

Case Studies

  • International Satisfaction & Development

  • Visitor Survey

  • Understanding the Sales Journey Experience from both sides

  • Prototype Evaluation

  • Revitalising Existing Brand

  • Multi-national Usage & Attitude Survey

  • Public Consultation - Council Tax

  • Understanding Local Business Needs

  • Understanding Attrition

  • Brand Development

  • Strategic Brand Development

  • Development of the Direct Offering

  • Luxury In-store Display

  • Trade-off Pricing Research

  • Tourism Focus Groups

  • Understanding Customer Pricing

  • Global Advertising Campaign

  • Brand Image Research

  • Product Development using Ethnography

  • Satisfaction Survey (Housing)

  • Communication: New and existing financial products

  • Competitor Mystery Shopping

  • Developing marketing materials for new products

  • Reader Satisfaction

  • Brand Development & Product Screening

  • New Expert Information Product

  • Loyalty Scheme

  • Mixed Media Advertising Analysis

  • Cathedral Visitor Survey

  • Compliance Mystery Shopping

  • Website Development

  • Staff Surveys

  • Engaging adults back into education

  • Plasterboard Packaging Research

  • Sentencers' Satisfaction Survey

  • Help Desk Mystery Shopping

  • Audience Development Plan

  • Comms testing alongside NPD

  • Benchmarking Mystery Shopping

  • Public Consultation - Waste

  • Marketing consultancy for direct insurance

  • Broker Relationship Survey

  • Sports Facility Survey

  • International Competitor Mystery Shopping

  • Understanding the use of Temporary Labour

  • Financial Brand Satisfaction Tracking

  • Housing Scheme Test

  • Affinities Partner

  • Service Delivery Mystery Shopping

  • Driving business growth

  • Adult Home Care Tracking Product Development

Contact Phoenix MRC

Telephone

01242 256816

Email

info@phoenixmrc.co.uk

Location

Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us