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Education & Training Research

Insights & research can lead the way for improvements.

Education & training enable us to arm ourselves to meet the challenges ahead

Whether it's monitoring progress of trial programmes, understanding the needs of different stakeholders or developing new approaches, research helps to clarify the issues faced and point the way forward for further development and improvement. Training and educational research often require extra flexibility of approach both methodologically and conceptually to achieve the maximum benefit and insight. Phoenix MRC understand this and go the extra mile to achieve it.

Case Studies

  • Tourism Focus Groups

  • Plasterboard Packaging Research

  • Communication: New and existing financial products

  • Marketing consultancy for direct insurance

  • Brand Image Research

  • Understanding Attrition

  • International Competitor Mystery Shopping

  • Financial Brand Satisfaction Tracking

  • Help Desk Mystery Shopping

  • Public Consultation - Waste

  • Developing marketing materials for new products

  • Adult Home Care Tracking Product Development

  • Product Development using Ethnography

  • Understanding Local Business Needs

  • Understanding the use of Temporary Labour

  • Mixed Media Advertising Analysis

  • Loyalty Scheme

  • Luxury In-store Display

  • Competitor Mystery Shopping

  • Housing Scheme Test

  • Driving business growth

  • Visitor Survey

  • Trade-off Pricing Research

  • Development of the Direct Offering

  • Brand Development

  • Sentencers' Satisfaction Survey

  • New Expert Information Product

  • Compliance Mystery Shopping

  • Understanding the Sales Journey Experience from both sides

  • Understanding Customer Pricing

  • Reader Satisfaction

  • Cathedral Visitor Survey

  • Prototype Evaluation

  • Revitalising Existing Brand

  • Multi-national Usage & Attitude Survey

  • Audience Development Plan

  • Engaging adults back into education

  • Affinities Partner

  • Satisfaction Survey (Housing)

  • Public Consultation - Council Tax

  • Staff Surveys

  • Website Development

  • Brand Development & Product Screening

  • Global Advertising Campaign

  • Sports Facility Survey

  • Comms testing alongside NPD

  • Benchmarking Mystery Shopping

  • Service Delivery Mystery Shopping

  • Strategic Brand Development

  • Broker Relationship Survey

  • International Satisfaction & Development

Contact Phoenix MRC


01242 256816



Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

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