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Employee Research

Get more from the most important asset of your company by communicating better with people.

Unlock your business's potential from the roots up

Your people are your most important asset, and getting the business right means enabling your staff do their best. This starts with communication, both to hear their voices and to communicate your values. We provide an independent perspective that lets staff be more honest about their experience and helps you to empower them to make a real contribution to business development.

Research has shown that salary matters but communication matters even more. Staff retention also takes challenging work and a recognition of effort and achievement. Our services uncover their true feelings about your performance as a company and employer, so that we can provide guidance to help you get the best out of them.

Although usually quantitative, additional depth of information can be obtained through qualitative interviews. We work using focus groups and depth interviews, online, telephone, and face-to-face or paper interviews.

Case Studies

  • Website Development

  • Loyalty Scheme

  • Strategic Brand Development

  • Help Desk Mystery Shopping

  • Revitalising Existing Brand

  • Competitor Mystery Shopping

  • Cathedral Visitor Survey

  • Developing marketing materials for new products

  • Brand Development & Product Screening

  • Plasterboard Packaging Research

  • Understanding Customer Pricing

  • Sports Facility Survey

  • New Expert Information Product

  • Development of the Direct Offering

  • Mixed Media Advertising Analysis

  • Public Consultation - Waste

  • Audience Development Plan

  • Financial Brand Satisfaction Tracking

  • Satisfaction Survey (Housing)

  • Housing Scheme Test

  • Reader Satisfaction

  • Adult Home Care Tracking Product Development

  • Brand Image Research

  • Driving business growth

  • International Competitor Mystery Shopping

  • International Satisfaction & Development

  • Prototype Evaluation

  • Luxury In-store Display

  • Benchmarking Mystery Shopping

  • Compliance Mystery Shopping

  • Product Development using Ethnography

  • Representative panel building

  • Understanding the Sales Journey Experience from both sides

  • Staff Surveys

  • Understanding Local Business Needs

  • Communication: New and existing financial products

  • Sentencers' Satisfaction Survey

  • Engaging adults back into education

  • Comms testing alongside NPD

  • Tourism Focus Groups

  • Multi-national Usage & Attitude Survey

  • Brand Development

  • Visitor Survey

  • Affinities Partner

  • Marketing consultancy for direct insurance

  • Broker Relationship Survey

  • Understanding the use of Temporary Labour

  • Global Advertising Campaign

  • Understanding Attrition

  • Service Delivery Mystery Shopping

  • Trade-off Pricing Research

  • Public Consultation - Council Tax

Contact Phoenix MRC

Telephone

01242 256816

Email

info@phoenixmrc.co.uk

Location

Whithorne House / London Road / Cheltenham / Gloucestershire / GL52 6UY

Find us